For a guide on using the Wordmarks and Logos as a Student Organization, please refer to this pdf:

Use of University Logos, Names, and Marks 2022

For the University's brand standards, please visit:
brand.uconn.edu

When ordering any apparel or promotional items that use the UConn name, logos, or wordmarks, please fill out this form for approval:

Student Organization Logo Usage Approval Form

Club Sports Logo Usage Approval Form

• RSOs will purchase items through licensed vendors of the University.
  • As of July 1, 2022, when using USG funds, the RSO must order through
    John Michael Associates - 860-666-1414 x1115  |  jay@jmalogos.com
  • If the RSO is using their personal funds, an updated list of licensed vendors can be requested by emailing anna.milot@uconn.edu or licensing@uconn.edu.
• RSOs will purchase items manufactured by vendors who exercise appropriate corporate social responsibility.
  • More information about the University’s Corporate Social Responsibility initiative can be found here: http://www.csr.uconn.edu/.

When ordering any apparel or promotional items that use the UConn name, logos, or wordmarks for a FUNDRAISER, please fill out the form located above.

*University Licensing requests that fundraisers be conducted by taking orders first and then purchasing, not purchasing in bulk and selling.

Once completing your Registered Student Organization fundraiser, please fill out this form for University Licensing:

Student Organization Apparel Fundraiser Reconciliation Form

Student Organization contact: anna.milot@uconn.edu

UConn office/department or outside entity contact: licensing@uconn.edu